INgrooves Announces New Digital Network Partnerships
INgrooves, a leading provider of digital distribution, marketing and promotion services to the global music & video community, has inked a host of new deals, including partnerships with subscription service and music ad network MOG, streaming service Deezer and the ad-based music service Guvera. The announcement was made by Robb McDaniels, Founder & CEO of INgrooves.
The recent deals illustrate an evolving, multi-faceted digital marketplace. MOG, the largest music ad network, expanded its business by recently launching its premiere music service MOG All Access. MOG All Access subscription service builds on the powerful MOG blog network, already home to more than 10 million music fans. Also joining INgrooves is on-demand French streaming site, Deezer, which is translated into 5 languages and now has more than 12 million users. Additionally, INgrooves completed a deal with Guvera, an Australian-based search website aligning artists, fans and brands. Guvera’s U.S. launch is set for March 30, 2010.
“As the digital landscape continues to diversify into new models such as ad-based and subscription models in the cloud, INgrooves will augment its worldwide digital distribution platform with cutting-edge digital retailers like MOG, Deezer and Guvera that provide consumers with unlimited access to music,” stated Robb McDaniels, Founder & CEO, INgrooves. “These companies all provide access to a broad portfolio of content both in U.S. and important overseas markets, and we are thrilled that our artists and labels can be a part of their unique offerings.”
MOG CEO, David Hyman commented, “INgrooves has a long history of providing seamless and transparent distribution via its ONE Digital platform to its collection of top indie labels and artists, and we are very excited to have them onboard as a content partner.”
Dan Thompson, Head of Content of Guvera Limited said, “INgrooves are industry innovators and we’re very excited about connecting our members to their extensive and diverse catalogue. We are delighted to partner with the INgrooves team and look forward to exploring theirs and our capabilities to continue Guvera’s revolutionary path.”

